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Allsetra
The Situation
Allsetra is a European provider of fleet management and vehicle tracking, delivering security systems and 24/7 monitoring services to commercial fleets across the Netherlands and beyond. As a product-led company, Allsetra's competitive advantage depends on the quality and responsiveness of its mobile and web platforms.
Allsetra needed an experienced, scalable engineering team to accelerate development of its core tracking platform. The cost of comparable talent in Western European markets made local hiring unsustainable.
What We Did
One Primero embedded a dedicated team across mobile, backend, and QA disciplines directly into Allsetra's product team, working to accelerate delivery without compromising platform quality.
The team built mobile application features for cross-platform delivery across iOS and Android, developed real-time object tracking and map-based fleet visualisation features, and handled performance optimization and reliability engineering to sustain 24/7 platform uptime.
What Followed
Development cycles ran 50% faster, cutting turnaround times in half. The engagement delivered €260,000 in cost savings based on comparable local hiring rates. 24/7 platform uptime was maintained throughout. Allsetra accelerated its product roadmap without the overhead or risk of scaling a local team.
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